Moment 1
Wake & Change
Soft layers, an easy-clean changing space, and a full month of diapers make the first change simpler.
Clothing · diapers · wipes · changing essentials
7:00 AMFROM A MOM OF THREE- CURATED WITH LOVE
Preparing for your newborn is exciting, and shouldn't feel like a full-time research project.
Conflicting reviewsHours of late-night researchSafety anxiety“What do I actually need?”
“Take back your time for what matters most — soaking in every moment of the journey. We've done the research so you don't have to.”
Everything your newborn needs,in one bundle.
Skip the endless registries and items you'll never use. One vetted bundle of newborn essentials, delivered before baby arrives — curated for safety, simplicity, and peace of mind.
Every bundle supports children in hospitalWorks as a gift registry too
What's in the bundle
Essentials, hand-picked
+ big-ticket picks you choose
Simple & stress-free
How it works
Three simple steps to everything your newborn needs — no overthinking, no unnecessary extras.
Step 1
Tell us about your baby
Enter your due date and whether you're expecting a boy, girl, or keeping it a surprise. We'll tailor everything just for you.
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Step 2
Pick your bundle level
Choose from Classic, Signature or Platinum. Every bundle covers all the essentials — you only choose the big items like buggies and car seats if needed.
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Step 3
Relax — we've got this
Your perfectly curated bundle arrives before your little one does. Share it as a gift registry and let loved ones chip in too!
Why these pieces earn their place
A bundle shaped around your whole day
We choose the things that work together through the rhythms of newborn life—not a long list of things you may never use.
7:00 AMMoment 2
Feed & Bond
We match the feeding essentials to your plans, whether you nurse, express, bottle-feed, or combine them.
Pillow · bottles · sterilizer · feeding care
9:30 AMMoment 3
Play & Explore
Thoughtful support for supervised floor time, closeness at home, and comfortable trips beyond it.
Play mat · bouncer · carrier · stroller
1:00 PMMoment 4
Bath & Care
Gentle bathing and everyday care tools help turn a busy part of the evening into a calmer ritual.
Baby bath · toiletries · thermometer · grooming
6:00 PMMoment 5
Sleep Close By
A bedside bassinet supports room-sharing while giving baby their own firm, flat sleep surface.
Bassinet · sleep sacks · monitor · white noise
Safe-sleep guidance recommends placing babies on their backs in their own clear sleep space with a firm, flat mattress. Read the American Academy of Pediatrics guidance.
8:00 PMCurated with love
Choose your bundle
Every bundle includes the same essentials — because every baby deserves the best start. The difference? Quality, brands, and eco-friendly credentials.
Classic
Everything essential, beautifully done
$2,168*
*Estimate until you add your delivery ZIP
Includes 30+ curated essentials
Plus your choice of big-ticket items: stroller, car seat & crib (if needed)
Most popular
Signature
A step up in quality & comfort
$5,340*
*Estimate until you add your delivery ZIP
Includes 30+ curated essentials
Plus your choice of big-ticket items: stroller, car seat & crib (if needed)
Platinum
The ultimate — nothing but the best
$9,307*
*Estimate until you add your delivery ZIP
Includes 30+ curated essentials
Plus your choice of big-ticket items: stroller, car seat & crib (if needed)
THE GIFT REGISTRY
It takes a village.Let them chip in.
Every bundle doubles as a gift registry. Share your link and loved ones can give any amount towards it — no duplicate gifts, no guesswork, nothing unused.
Example72% funded
👶
Signature Bundle
Baby Rivera's registry
Gifted so far
$1,440
$560 remaining to complete this bundle
GP
Grandma Pat
+$250
“Can't wait to meet the little one!”
J
The Joneses
+$100
“So happy for you both!”
Every bundle gives back
Share your link
Get a unique registry link to share with friends and family
Loved ones contribute
Anyone can chip in any amount towards your bundle
Track progress
Watch your bundle get funded — no awkward conversations needed
Secured with your card
Secure your package with a payment card — nothing is charged until your confirmation date (at least 1 month before your due date). If loved ones cover your bundle in full, you pay nothing.
Every bundle gives back
A portion of every bundle purchased goes to the Starlight Children's Foundation — bringing joy, comfort and fun to seriously ill children in hospital.
❤️ Proudly supporting Starlight Children's Foundation